Explore the latest announcements from our team.

  • The Empire State Building Partners with WhatsApp and Mercedes-AMG PETRONAS F1 Team to Produce Dynamic Light Show, Fifth Avenue Demo Run, Exclusive Pop-Ups, and More
    April 30, 2024
    The Empire State Building (ESB) today unveiled a street-to-Observatory takeover for fans in New York City, in partnership with WhatsApp, that featured an appearance from Mercedes-AMG PETRONAS F1 Team driver Lewis Hamilton, to celebrate WhatsApp’s rapid growth in the United States, dynamic light show, and a street-side F1 car demonstration down New York City’s iconic Fifth Avenue.
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  • The Empire State Building Unveils STAR WARS-Themed Takeover with a Dynamic Light Show, Interactive Fan Experiences, Celebrity Visit, and More
    March 21, 2024
    The Empire State Building (ESB), in collaboration with Disney Consumer Products and Lucasfilm, today unveiled a Star Wars-themed, villains-inspired takeover for fans in New York City that featured a dynamic light show, immersive experiences for visitors, character appearances, and participation from actor Hayden Christensen in a morning lighting ceremony.
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  • The Empire State Building Introduces Ambassador Program for Superfans of its World-Famous Observatory Experience
    February 13, 2024
    Rewards to include exclusive NFTs, complimentary tickets, and special experiences
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  • ‘World’s Most Romantic Building:’ Empire State Building Celebrates Valentine’s Day with NYC's Most Romantic Date Experience, Engagement Package, and Film Screenings
    January 30, 2024
    Special screenings of ‘Clueless’ and ‘Sleepless in Seattle’; Engagement Package on the Observation Deck; and $10k Over-the-Top Valentine’s Day Dinner on a Private 102nd Floor
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  • The Empire State Building Rings in the Year of the Dragon with Exclusive Sunrise Experiences at the Observatory, in Partnership with Trip.com Group
    January 23, 2024
    The Lunar New Year events – sold exclusively on Trip.com and Ctrip – will be held at the Empire State Building for five consecutive days from Feb. 9-13.
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  • Most Wonderful Time of the Year: Empire State Building Announces Fan-Favorite Holiday Programs to Include 20th Anniversary Elf Activations, Classic Holiday Décor, Festive Pop-Ups, Special Lightings and More
    November 21, 2023
    The Empire State Building (ESB) today announced the details of its annual holiday festivities.
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