Get the scoop on the latest news about the Empire State Building.

Media Contact

Brock Talbot | 347-804-7863 | btalbot@esrtreit.com

  • The Rainforest Cafe Pop-up at the Empire State Building
    New York Post: “NYC’s First Rainforest Cafe to Open at the Empire State Building”
    September 19, 2024
    With what began as an April Fools’ joke, the Empire State Building announced that it would open a Rainforest Cafe pop-up on its famed 86th Floor Observatory, to include limited edition Rainforest Cafe x ESB merchandise and special food offerings.
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  • ESB Hero Shot
    Travel + Leisure: “This NYC Landmark Was Just Named the No. 1 Attraction in the World by Tripadvisor”
    June 25, 2024
    The Empire State Building’s reimagined Observatory Experience took the coveted top spot in the world in Tripadvisor’s Travelers’ Choice Awards: Best of the Best Things to Do.
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  • Vhagar the Dragon on the Empire State Building's Spire
    New York Post: “Giant dragon inflatable spotted on Empire State Building for latest ‘House of the Dragon’ marketing stunt.”
    June 16, 2024
    The Empire State Building’s latest collaboration with HBO Max drew attention from the internet, the media, and New Yorkers everywhere.
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  • Toto Wolff and Lewis Hamilton with an F1 car on the 86th Floor
    AP News: “The Empire State Building Partners with WhatsApp and Mercedes-AMG PETRONAS F1 Team to Produce Dynamic Light Show, Fifth Avenue Demo Run, Exclusive Pop-Ups, and More”
    April 30, 2024
    The Empire State Building’s recent partnership with WhatsApp brought seven-time F1 world champion Lewis Hamilton to New York City for a lighting ceremony with Mercedes AMG Petronas’s CEO Toto Wolff, ahead of the Miami Grand Prix.
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